Social media marketing is a tricky topic for therapists.
Do you refrain 100% from ever disclosing anything personal? What if you tell a story and your client thinks it’s about them, even though it’s not? What if a client DMs you or follows you? What if followers consider your information as advice?
I provide social media captions and stock images (or use images you provide) that are ethically responsible.
In fact, I believe it’s our ethical responsibility to be on social media as therapists. Our clients are searching this information already, and if we don’t provide it, unqualified individuals will (and are!)
If you’re looking to be more present on social media but are scared, I provide two services:
Content creation (I write the captions)
Content coaching (I teach you the foundations of ethical considerations and how to write concise, but powerful messages to your audience)